DIANA: Digital Infrastructure for Animal Networks and Advocacy

DIANA

where daily actions quietly support animals

Digital Infrastructure for Animal Networks and Advocacy
How DIANA Works

Three pillars. One ecosystem.

DIANA turns the way you already live into a continuous source of care for animals.

Explore

Discover your values in action

Browse a curated, global network of ethical businesses, events, and services, all aligned with a world that takes animals seriously.

Connect

Pay with purpose, every time

Use a payment method where your daily transactions automatically cater to the needs of a rescued animal without you spending a single cent extra.

Support

A minimum of 5% flows automatically

Every purchase from an ethical merchant sends at least 5% directly to sanctuaries. This is recurring, continuous, and built into the system itself.

The Financial Flow

Double-Impact Engine

Every purchase generates multiple streams of sanctuary support automatically.

01

Merchant Pledge

5%+ of every purchase at an ethical merchant flows automatically to sanctuaries.

02

Platform Contribution

DIANA contributes from its own platform fee, boosting every single payout.

03

Optional Extra

Advocates can choose to give more at checkout, one-time or recurring.

04

Double Impact

Watch an ethical ad in the Connect tab to double the sanctuary contribution at no cost to you.

Your Impact Calculator

See how much flows to sanctuaries based on your monthly spend at ethical merchants.

$500/month
$50$5,000
Merchant Pledge (5%)
$25.00
Platform Contribution
+$1.25
Total to Sanctuaries
$26.25/mo
Live Demo

Try the DIANA app

Browse merchants, simulate a purchase, explore sanctuaries to experience the full flow.

DIANA

App demo loading. Connect your Expo web build to see the live experience here.

Activate

Your daily life,
quietly doing more.

Tell us who you are. We'll send you straight to where you belong in the DIANA ecosystem. Then the app handles the rest.

Joining as: Individual Advocate

No spam. Full onboarding happens in the app.